BMW Showroom Lighting with Edda L HE Spotlights

Project: BMW Arne Poulsen

Realised by: Greylite

As a premium car showroom, BMW Arne Poulsen required lighting that delivers more than just visibility. It had to highlight each vehicle’s design, finish, and detail with clarity and consistency. In collaboration with Greylite, Light4U provided the perfect solution by supplying high-performance spotlights that enhance both aesthetics and customer experience.

Lighting designed to elevate presentation

Inside the showroom, the lighting is not just functional — it’s part of the brand presentation. Rows of sleek, white Edda L HE spotlights are mounted on 3-phase track systems, guiding light across the glossy surfaces of BMW and MINI vehicles. With precision optics and a clean visual appearance, they offer excellent contrast and colour rendering. Each beam is tuned to bring out the materials and lines of the cars without glare or harsh shadows.

Edda L HE – efficient and powerful

The Edda L HE is one of Light4U’s most powerful spotlights, making it ideal for showrooms with high ceilings and open layouts. With outputs of up to 5600 lumens and beam angles from 20° to 60°, it ensures both broad and focused illumination where needed. The consistent CRI>90 performance reveals every detail — from paint finishes to interior textures — while maintaining a natural light quality throughout the day.

Clean integration and flexible control

The white finish of the luminaires blends seamlessly with the light-coloured ceiling panels, creating a clean and modern look. The adjustable heads and various beam options give the showroom full control over the lighting layout. Whether it’s a single display or a full fleet of vehicles, the lighting can adapt quickly to new configurations and promotional setups.

Consistent quality for a premium experience

The lighting setup at BMW Arne Poulsen perfectly reflects the brand’s high standards. It creates a space that feels premium, professional, and welcoming for customers. With Light4U Edda L HE, the showroom gains both visual impact and long-term efficiency. Every car is presented in its best light — literally.

Congratulations, Walter! 60 lighting years.
Today we celebrate a special birthday. 60 lighting years. Walter…
Understanding IP Ratings in Lighting.
What do IP ratings really mean for your project? When…
Welcome Evi! Our New International Sales Assistant.
A new colleague, a new story, and fresh energy in…